Purchase of partnership shares pursuant to the scheme rules associated with the Saga plc Share Incentive Plan (annual participation). of 2 shares at £1

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

1.  Mike Hazell

2.  Mark Watkins

2

Reason for the notification

a)

Position/status

1.  Director, Group Chief Executive Officer

2.  Director, Group Chief Financial Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Saga plc

b)

LEI

2138004WWUJN94K2LH95

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 15 pence

GB00BMX64W89

b)

Nature of the transaction

Purchase of partnership shares pursuant to the scheme rules associated with the Saga plc Share Incentive Plan (annual participation).

c)

Price(s) and volume(s)

Price(s)

Volume(s)

1.  £6.5198

2.  £6.5198

1.   276

2.   276

d)

Aggregated information

- Aggregated volume

- Price

n/a

e)

Date of the transaction

2026-07-15

f)

Place of the transaction

XLON

Saga plc

3 Pancras Square

London

N1C 4AG

Vicki Haynes

Company Secretary

07803 602 139