Acquisition of Shares following the vesting of a conditional share award granted to her on 27 July 2023 under the rules of the Burberry Share Plan 2020. of 39,198 shares at £

Director

Number of Shares acquired

Number of Shares sold to cover tax liabilities and fees

Number of Shares retained

Kate Ferry

39,198

18,479

20,719

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Catherine Ferry

2

Reason for the notification

a)

Position/status

Chief Financial Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Burberry Group plc

b)

LEI

213800PE1KEFCNFR1R50

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each ("Shares")

GB0031743007

b)

Nature of the transaction

Acquisition of Shares following the vesting of a conditional share award granted to her on 27 July 2023 under the rules of the Burberry Share Plan 2020.

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2026-07-27

f)

Place of the transaction

Outside a trading venue

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of 0.05 pence each ("Shares")

GB0031743007

b)

Nature of the transaction

Sale of Shares to fund the tax liabilities and fees arising from the vesting of the award / acquisition of the Shares.

c)

Price(s) and volume(s)

d)

Aggregated information

- Aggregated volume

- Price

e)

Date of the transaction

2026-07-27

f)

Place of the transaction

London Stock Exchange (XLON)