AddSecure announces CEO succession to lead next phase of growth and operational excellence.
AddSecure, a leading European provider of secure IoT connectivity and end-to-end solutions, today announced the appointment of Daniel Nordholm as Chief Executive Officer of AddSecure Group, effective November 2026.
Daniel Nordholm brings more than 20 years of international leadership experience across the technology, fintech, payments and travel technology sectors. Throughout his career, he has successfully led large-scale product, technology, commercial and business transformation initiatives across both European and global markets. Daniel currently serves as CIO of HBX Group and has previously held CEO and senior executive positions within Bambora, Ingenico, Worldline, and Verifone.
"AddSecure has undergone a remarkable transformation over the past decade and is now exceptionally well positioned for its next phase of development. The Board believes that Daniel's strong track record in operational execution, digital transformation and scaling high-performing international organisations makes him the right leader for the future. We are delighted to welcome him to AddSecure,” said Michael Grober, Chairman of the AddSecure Board.
Daniel Nordholm commented: "I am honoured to join AddSecure at such an exciting stage in its journey. AddSecure has built a strong market position, a highly talented organisation and an impressive platform for continued growth. I look forward to building on this foundation, creating value for customers and partners, and driving the company's continued growth across Europe."
Stefan Albertsson, the current CEO, will assume the role of Senior Advisor to the AddSecure Group. In this role, he will continue to support AddSecure’s strategic development and next phase of value creation.
"It has been a privilege to lead AddSecure during a period of significant growth and transformation. Together, we have built a strong company with a clear strategy, market-leading positions and an outstanding team. I am proud of what we have achieved and confident that AddSecure is well positioned to continue its successful growth journey in the years ahead," said Stefan Albertsson.
For more information, please contact:
Kristina Grandin, Director Corporate Communications, AddSecure Group
Mobile: +46 70 689 52 08, kristina.grandin@addsecure.com
About AddSecure
AddSecure is a leading European provider of secure IoT connectivity and end-to-end solutions that help organisations optimise operations, create business value, and protect vital societal functions. With over 30 years of experience in secure critical communications and data, we deliver IoT solutions across industries including alarms, buildings, transportation and logistics, public safety, personal safety, and critical infrastructure. Certified to ISO 9001, 14001 and 27001, we are committed to quality, security and sustainability. Headquartered in Stockholm, Sweden, we serve customers across Europe and beyond. Our solutions help make the world safer, smarter and more sustainable.
AddSecure is majority-owned by Funds, managed by Castik Capital, a European private equity fund with a long-term approach to value creation.
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