Two specialised brands for fleet and transport management, tailored to different operational needs and built on the trusted AddSecure foundation.
AddSecure, a leading European provider of secure IoT connectivity and end-to-end solutions, today announced a clearer market positioning for its transport portfolio. At IAA Transportation 2026, the company will present CoDriver and frameLOGIC as two distinct brands, each focused on helping customers solve specific operational challenges across transport, logistics and mobile workforce operations.
As customer needs continue to diversify across fleet management, specialised operations and asset intelligence, AddSecure is placing greater emphasis on dedicated brand identities and clearly defined areas of expertise. By strengthening the distinct positioning of CoDriver and frameLOGIC, the company enables customers to more easily identify the solutions and capabilities most relevant to their business.
"Transport companies face a wide range of operational challenges that require different types of expertise," says Olaf Gietelink, President Smart Transport at AddSecure. "By further strengthening the distinct identities of CoDriver and frameLOGIC, we make it easier for customers to understand where each brand delivers value and to engage with the solutions that best support their business objectives."
CoDriver: Navigate with clarity
Designed for medium-to-large transport fleets with advanced operational requirements, CoDriver brings together telematics, video, compliance, transport management integrations and fleet intelligence in one connected ecosystem. It helps transport companies turn complexity into clarity, enabling faster decisions, safer operations and better business performance. Inspired by the relationship between a driver and co-driver, the new CoDriver logo symbolises partnership, guidance and clarity. The double “ii” represents the coming together of people, technology and information, reflecting CoDriver's mission to help transport businesses navigate complexity and run their operations with confidence.
More information here.
frameLOGIC: From task to settlement. Operational complexity simplified.
Designed for organisations managing complex, specialised and mixed fleets, frameLOGIC brings together vehicles, equipment, field workers and operations in one connected platform. With built-in transport management, it streamlines every stage of the workflow, from planning and execution to reporting and invoicing, helping organisations reduce complexity, improve efficiency and maintain control across their operations. Trusted by service fleets, specialised transport operators, construction companies, municipalities, rail operators and utilities, frameLOGIC is built to simplify operationally complex businesses.
More information here.
Two brands. One trusted foundation.
While CoDriver and frameLOGIC serve different customer needs, both brands are backed by AddSecure's expertise in secure connectivity, data-driven solutions and critical business operations. Together they share a common commitment to helping customers operate safer, smarter and more efficiently.
Visitors to IAA Transportation 2026 can meet the teams behind CoDriver and frameLOGIC at the AddSecure stand in Hall 25 booth C55 and learn more about how AddSecure is helping transport businesses navigate complexity with confidence.
For more information, please contact:
Johan Stråkander, Marketing Director, AddSecure Smart Transport
Mobile: +46 735000071, johan.strakander@addsecure.com
Kristina Grandin, Director Corporate Communications, AddSecure Group
Mobile: +46 70 689 52 08, kristina.grandin@addsecure.com
About AddSecure
AddSecure is a leading European provider of secure IoT connectivity and end-to-end solutions that help organisations optimise operations, create business value, and protect vital societal functions. With over 30 years of experience in secure critical communications and data, we deliver IoT solutions across industries including alarms, buildings, transportation and logistics, public safety, personal safety, and critical infrastructure. Certified to ISO 9001, 14001 and 27001, we are committed to quality, security and sustainability. Headquartered in Stockholm, Sweden, we serve customers across Europe and beyond. Our solutions help make the world safer, smarter and more sustainable.
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